Live Nation x Just Egg

Just Egg and The Bait Shoppe stormed the experiential scene from February through September of 2022! We activated at high volume music festivals like Bonnaroo and EDC to maximize sampling distribution and generate consumer awareness while driving trial in a meaningful and memorable setting to create unforgettable consumer experiences.

On top of activating at 6x major music festivals, we executed 21x Regional Events and 13x Trade Shows across a span of 55+ event dates in 30+ cities across the US just over the course of eight months, bringing a multitude of assets to life though custom fabrication and creative renderings.